Speaker Bio
Bobby Mink is the Owner and Head Coach of Choice Consulting and Management, LLC, based in Atlanta, Georgia, with over four decades of expertise in business and construction management. His career spans multiple leadership roles, including Finish/Warranty Manager, Builder, Master Builder, Project Manager, General Manager, Vice President of Operations and Development, Vice President of Sales and Marketing, and Chief Operations Officer. With a broad and comprehensive background in the building industry, Bobby has successfully managed diverse projects across various sectors, from startup homebuilding ventures to large-scale corporate operations. His expertise includes overseeing sales and marketing strategies, optimizing organizational processes, and facilitating growth through strategic planning and implementation of sound business practices.
Throughout his career, Bobby has been instrumental in the turnaround of struggling companies, leveraging his extensive experience to develop and execute operational strategies that achieve desired results. He has also played a pivotal role in land development, streamlining processes for new developments and bringing them to fruition.
As a corporate coach, Bobby has helped numerous businesses solidify their organizational structure, enhance communication, foster accountability, and cultivate teamwork. Through his work with Choice Consulting and Management, LLC, he has assisted business owners and custom homebuilding and remodeling companies in optimizing operations, boosting profitability, and elevating customer service. His commitment to applying proven business principles has empowered countless individuals and organizations to realize their full potential and drive sustainable growth.
Bobby’s coaching experience includes working with businesses ranging from $1 million to over $70 million in revenue, helping companies scale from $4 million to over $40 million in under four years. Additionally, he has served as an instructor for the National Association of Home Builders (NAHB) for over 14 years and is a national instructor for the Real Estate Land Institute (RLI), Southeastern Builders Conference (SEBC), and the International Builders' Show (IBS).
An accomplished author, Bobby has written Choices and Clarity, and is a certified John Maxwell International Speaker and Coach. He holds several prestigious designations from the NAHB, including Graduate Master Builder (GMB), Certified Graduate Builder (CGB), Certified Marketing Professional (CMP), Certified Sales Professional (CSP), Certified Aging in Place Specialist (CAPS), and Member of the Institute of Residential Marketing (MIRM).